Used Car Dealer Startup Cost Comparison

Appleton, WI vs Chicago, IL

Appleton, WI

$42,000 - $299,000

COL Index: 90.5

VS

Chicago, IL

$57,000 - $373,000

COL Index: 107.8

Detailed Cost Comparison

Expense Appleton, WI Chicago, IL Difference
Business Registration & Dealer License
$1,000 - $10,000 $5,600 - $10,900 -33%
Lot & Office Lease (First + Last + Security)
$4,400 - $33,300 $11,700 - $88,000 -62%
Initial Vehicle Inventory
$20,000 - $150,000 $20,000 - $150,000 Same
Lot Improvement & Setup
$4,300 - $34,000 $5,800 - $46,000 -26%
Dealer Bond & Compliance
$500 - $5,000 $500 - $5,000 Same
Business & Lot Insurance (Annual)
$3,000 - $15,000 $3,000 - $15,000 Same
Marketing & Listing Platforms
$2,000 - $15,000 $2,000 - $15,000 Same
Working Capital (3 Months)
$7,200 - $36,200 $8,600 - $43,100 -16%
Total Estimated Cost $42,000 - $299,000 $57,000 - $373,000 -21%

Local Market Factors

Factor Appleton Chicago
Cost of Living Index 90.5 107.8
Commercial Rent ($/sqft/yr) $10 - $24 $25 - $65
Labor Rate Index 0.85 1.15
Sales Tax 5.5% 10.25%
Minimum Wage $7.25/hr $15.80/hr
LLC Filing Fee $130 $150

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